Benefits of Attending

"Very good method of helping us re-engineer our position"
Brian Sturrock, Business Manager Strategy, WOOLWORTHS

Great line up of speakers to challenge thinking and develop best practice in category management
Kane Fetterplace, General Manager Customer Marketing, FOSTERS

Great variety of speakers. The Turbo Tutes were excellent!
Bruce Charge, Category Development Manager, THE WRIGLEY COMPANY

Very important for not only content but industry learnings
Kelly Cooper, Category Development Manager, ENERGIZER AUSTRALIA

The content is very relevant to my role
Kim Xavier, Shopper Insights Manager, CADBURY SCHWEPPES

Where to from here?

Building on this outstanding success, the In-Store Excellence team are working closely with the industry to ensure the most powerful and compelling agenda. Taking place over 10th-13th February, In-Store Excellence Summit 2009 will feature pioneers who will provide their unique and invaluable insight into the dynamic and increasingly fast-changing world of retailing and consumers. More importantly, the Summit is the platform for the FMCG industry to come together at the highest level to discuss and define the strategies to achieve excellence in-store.

Understanding why your shoppers behave the way they do, and then translating it seamlessly into practical know-how across your team and with your partners, is critical to the success of your instore-marketing campaigns. In-Store Excellence 2009 will keep you informed of the latest developments and is designed to give you the real actionable nuggets to take back to your office and apply immediately.

So what's in it for you?

If you are MARKETING FOCUSSED and responsible for: Marketing solutions Shopper marketing Trade marketing Promotions Merchandising & displays Customer marketing Account planning In-store strategy Category management/development Packaging Retail strategy In-store solutions Product development Account planning	Retail Activation: In-Store Marketing	Summit highlights include presentations on: Transforming your store into a measured medium Translating insights into effective category plans Creating flexible and effective platform strategies for maximum retail results Understanding how pricing and impulse buying impacts point-of-purchase decisions Understanding shopper motivations to create category growth
	Retail Activation: Retail Partnerships	Summit highlights include presentations on: Shelf optimisation strategies Listening to the voice of your customer Aligning your brand and retail strategy Creating the optimal shopper experience by appealing to their emotions and rationale How store design, shopper behaviour and category sales interact
If you are RESEARCH FOCUSSED and responsible for: Consumer/shopper insights Market research Category analyst Sales research Research & development Category Analysis	Insight Innovations	Summit highlights include presentations on: Technological breakthroughs that automate behaviour and segmentation tools Analysing differences in shopping behaviour by trip type Innovative methods to create a customer-centric environment with segmentation schemes Utilising customer research for new product development and customising messaging Managing data source and integration
If you are a RETAILER and responsible for: Marketing Insights Brand development Store design Store operations/planning Buyer Customer experience Category Management	House Brands & Facilitating Sales Uplifts Across Categories	Summit highlights include presentations on: All sessions are designed for retailers who want to learn more about how they can build on the successes of its house brands and continue to facilitate sales uplifts across its categories.

Come, meet and get inspired by the professionals who share your passion and truly understand the FMCG retail game, your fellow competitors!

Draw upon knowledge and experience of your peers to create market advantage in the future.

See you in February to take part in something extraordinary!

Charlotte Kok
Director, In-Store Excellence Summit

P.S. If you would like to share some ideas you have on what should be included in this years program, please call me on (02) 9229 1023.

Sponsorship Opportunities: Why should I get involved?

As a Sponsor your company will gain excellent exposure to key executives seeking solutions.

We understand that each Sponsor has a different message, business development goal and branding initiative, as a result, each sponsorship package is tailored to your corporate strategies.

Interested in exploring the possibilities? Email: info@iqpc.com.au

If you are not yet ready to register, feel free to request a reminder nearer the time.

[ Register Now] · [ Next: Prices & Discounts ]